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As COVID-19 Surges in Florida, Independence USA PAC Airs New Ad on Trump’s Failed and Dangerous Leadership

New Spot “Picture” Will Air Across All Florida Markets, As Florida Sees Large Spike in COVID-19 Cases and Deaths

Mike Bloomberg’s Independence USA PAC began airing a new ad, “Picture,” showcasing Trump’s failed leadership and irresponsible behavior as president during the COVID-19 pandemic. The TV ad will run statewide on broadcast and cable.

In the last 24-hours alone, it’s been revealed that more than 360 primary and secondary schools in South Florida have had confirmed COVID-19 cases since September, and 84 more Floridians died and 3,662 tested positive on Tuesday for COVID-19. That totals 760,389 Floridians who have contracted COVID-19, and 16,105 Floridians who have died from it. Nearly 1 in 28 Floridians have now been infected, higher than the national average of nearly 1 in 40. All while testing has decreased statewide and the government considers no longer telling the public its daily numbers.

As President Trump puts his re-election ahead of the health of the American people, it’s clear that the results have been disastrous. With over 218,000 COVID-19 deaths in the United States, the new ad, “Picture,” highlights Trump’s reluctance to listen to health experts and his destructive behavior.

Quoting Trump’s own words discrediting the efficacy of masks and lack of concern for the virus’ spread in the White House, the ad also says: “Irresponsible behavior starts at the top. 218,000 dead, 8 million infections and Trump ignores health experts.”

“Donald Trump’s continued failure to slow the spread of COVID-19 is tragically clear in Florida, where cases continue to rise and Floridians are much more likely to be infected than the average American,” said Mike Bloomberg. “We need a president who will listen to health experts and do what it takes to respond effectively to this crisis and save lives. As Floridians begin casting their ballots, we’re doing everything we can to tell voters that a vote for Joe Biden and Kamala Harris is a vote for health and safety – for themselves, their families, and our whole country.”

This is part of Mike Bloomberg’s commitment to spend $100 million in Florida to support Vice President Joe Biden in defeating Donald Trump through Independence USA as well as other Democratic groups through advertising and a strong ground game to get out the vote. Independence USA PAC’s ads will run daily statewide through Election Day across all ten Florida media markets and are geared towards both persuasion and mobilization in support of Vice President Joe Biden in defeating Donald Trump.

The ad is available to view here.


About Independence USA PAC
Independence USA PAC is a Mike Bloomberg-funded effort to support candidates and referenda in local, state and federal races across the country, with a focus on issues including gun laws, the environment and education policy. To learn more about Independence USA PAC, visit

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