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Independence USA PAC Airs Two New Florida Ads in Final Week of Election

New Spots “Like We’ve Never Seen It” and “Middle Class First” Will Air Statewide, Offering a Clear Choice at the Ballot Box to Florida Voters

This week, Mike Bloomberg’s Independence USA PAC began airing two new ads, “Like We’ve Never Seen It” and “Middle Class First.” Both TV ads will run statewide on broadcast and cable.

With the rise of COVID-19 in Florida, “Like We’ve Never Seen It” highlights Trump’s continued downplaying of the virus and mishandling of the pandemic. “Donald Trump is still ignoring the facts,” the ad says. “With over 220,000 dead, 8 million infected and cases spiking again in Florida, Trump bashes his own medical experts.”

Middle Class First” focuses on Joe Biden’s experience successfully extending tax cuts to Americans as vice president, and his plan to cut taxes for the middle class as president. The ad shares how Joe Biden will be a leader who will create jobs, help small businesses and re-open Florida’s tourism industry safely.

“With less than a week until Election Day, we are doing everything we can to make sure voters in Florida understand the clear choice they have in this election,” said Mike Bloomberg. “It’s either four more years of Donald Trump’s failed leadership – worsening the economy and the COVID-19 pandemic – or a fresh start with Joe Biden, who will get our country back on track and improve the lives of all Americans. Families in Florida deserve a real leader in the White House — and that’s Joe Biden.”

This is part of Mike Bloomberg’s commitment to spend $100 million in Florida to support Vice President Joe Biden in defeating Donald Trump through Independence USA as well as other Democratic groups through advertising and a strong ground game to get out the vote. Independence USA PAC’s ads will run daily statewide through Election Day across all ten Florida media markets and are geared towards both persuasion and mobilization in support of Vice President Joe Biden in defeating Donald Trump.


About Independence USA PAC
Independence USA PAC is a Mike Bloomberg-funded effort to support candidates and referenda in local, state and federal races across the country, with a focus on issues including gun laws, the environment and education policy. To learn more about Independence USA PAC, visit .

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